Custom Tracking and Web Analytics Services for Smarter Marketing

Man working on analytics on computer

Google Analytics 4
(GA4)

Google Tag Manager (GTM)

Conversion
Tracking

Google Analytics 4 (GA4)

Transform Your Data Strategy with our Google Analytics 4 Setup Services

Google Analytics isn’t just a tool, it’s the key to unlocking your business’s full potential. A properly configured analytics setup can transform the way you approach marketing, refine your content strategy, and sharpen your focus on high-performing services. Without it, you’re flying blind, missing critical insights that could drive your business forward and outpace the competition.

Data is the backbone of modern digital marketing. It informs every strategic decision, ensuring you allocate resources effectively, improve return on ad spend, and engage your audience with precision. Yet, simply installing Google Analytics isn’t enough. A flawed or incomplete setup results in misleading data, leading to poor decision-making and lost opportunities.

That’s where we come in. Our Google Analytics setup specialists ensure that your tracking is not only operational but meticulously optimised. We implement a bespoke measurement strategy tailored to your business, ensuring you collect and interpret the right data, not just any data. With our expertise, your analytics will provide actionable insights that fuel sustainable growth and marketing efficiency.

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Google Tag manager (GTM)

Accurate Tracking That Drives Real Results – Let Google Tag Manager Work for You

Not sure if your data tracking is working as it should? Our Google Tag Manager experts help businesses install, configure, and manage GTM so you can track what really matters – and make smarter decisions with reliable data.
Whether you need help to install Google Tag Manager, improve existing tracking, or set up conversion tracking and advanced events, we’ll tailor your Google Tag Manager setup to your business goals.
From first-time installs to complex tracking audits, we ensure your GTM is configured correctly – saving time, improving accuracy, and helping you understand your customers better.

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Conversion Tracking

Track Conversions Accurately – Maximise ROI with Expert Setup

Not sure where your leads are coming from? Or if your conversions are tracking at all? Our conversion tracking experts help you pinpoint which marketing channels drive real results – so you can invest with confidence.
Whether you need to set up tracking for Google Ads, Facebook, LinkedIn, or your CRM, we’ll configure your conversion tracking to match your business goals – accurately, efficiently, and with full transparency.
From lead form submissions and phone calls to e-commerce sales and button clicks, we help you track what matters – and cut wasted spend on what doesn’t.

Find Out More About Conversion Tracking

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Case Study Highlight

BNI Chariots Google Analytics 4

BNI Chariots, a thriving chapter of the global business networking organisation BNI, wanted to improve how they tracked and measured website activity. Their existing analytics setup lacked clarity on visitor behaviour, goal completions, and the performance of key landing pages. With the switch to Google Analytics 4 (GA4) becoming essential for accurate, future-proof data tracking, BNI Chariots turned to Click Return for a complete GA4 setup and integration.

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Our Digital Marketing Services

Strategic digital marketing services that deliver real results for small businesses. Each option below is designed to increase your visibility where it matters most and turn that visibility into growth for your business.

  • Luwi Health Care

    The Overview: The Luwi Health Care is a premier dental clinic with a presence in the UK and Turkey, specialising in providing dental tourism services. They tasked Click Return with a website design and…

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  • Body Sculpting Clinic – Website Build

    The Overview: The Body Sculpting Clinic is a Premium Non-invasive Beauty Clinic in London, providing an innovative approach to skin tightening and body sculpting treatments. They tasked Click Return with…

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  • Cambridge Clear Beauty

    The Overview Cambridge Clear Beauty is led by an award-winning plastic surgeon, Tariq Ahmad. They help transform the lives of as many people as possible through a wide range of…

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  • Chambers Timber Merchants – Online Sales

    It was in the first few months of 2021 that we were approached by Chambers Timber – a family-run timber merchant servicing London. They had a website which wasn’t performing…

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Faqs

Success is measured through key performance indicators (KPIs) such as website traffic, click-through rates (CTR), conversion rates, cost per acquisition (CPA), return on ad spend (ROAS), and customer lifetime value (CLV). Measuring digital marketing success is crucial for understanding the effectiveness of your strategies, optimising campaigns, and maximising return on investment (ROI). The performance of digital marketing campaigns is typically gauged using a variety of key performance indicators (KPIs). These KPIs provide actionable insights into how well your efforts are resonating with your audience and driving desired outcomes. Some of the most important KPIs include website traffic, click-through rates (CTR),

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Book a free 30-minute consultation with our team. We’ll audit your current setup, identify gaps and craft a tailored plan to unlock insights that grow your revenue. No commitment – just actionable strategies.

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The sooner you set up tracking, the better. Most clients notice actionable insights within days of setup. For example, you might discover a blog post driving unexpected traffic or a pricing page causing drop-offs. Long-term, these insights compound into higher conversions and revenue.

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We prioritise speed and performance. Our tracking methods are optimised to minimise impact on your site’s load time, ensuring a smooth experience for your visitors – which Google rewards with better rankings.

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Absolutely. While competitors guess, you’ll act on data. Our tools uncover hidden trends, such as seasonal demand spikes or underperforming pages, so you can adapt faster, outrank competitors in search results and capture more market share.

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By tracking which ads, channels, and campaigns drive actual sales or leads, we help you cut wasted spend and double down on what works. Imagine knowing exactly which social media post or email campaign brought in 80% of your revenue – we make that possible.

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Not at all. Our team handles everything – from installation to ongoing optimisation. You don’t need coding skills or a developer. We ensure a complete setup so you can focus on running your business while we deliver the insights.

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Our tracking solutions provide real-time insights into your customers’ behaviour – such as what pages they visit, how long they stay, and what drives them to convert. This data helps you create personalised experiences, refine your messaging, and build campaigns that truly resonate with your audience.

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