Category: Digital Marketing
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The 6 most common Search Engine Optimisation mistakes and how to avoid them
We know that Search Engine Optimisation is a lot of work. And that it’s not easy to remember all the different parts that you need to work on. But it is important to do so, on a regular basis.
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3 Important Search Engine Optimisation Considerations When You Launch a New Website
If you have a new website that has been launched recently, making sure it is optimized to be found in search engines is likely a top priority.
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How to Use Facebook Live for Online Marketing
A Facebook Live broadcast helps businesses connect with Facebook’s 1.88 billion daily active users in real-time. Here’s how you can create a Facebook Live video.
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Improve Online Business Visibility on Google SERPs
How do you get new customers? Increase the ranking of your website. You can use these four proven strategies to increase your website’s Google rankings and generate free traffic to your website.
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What’s Your Unique Selling Point?
Differently from what many believe, the USP shouldn’t be a concept set in stone. People’s demands and expectations change over time.
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The Rise of Social Selling: Making Every Touchpoint Shoppable
The shift to eCommerce has accelerated at lightning speed over the past year, bringing with it a whole host of changing consumer expectations. New habits have become ingrained in everyday life, not least social media, which now plays a huge part in how consumers are discovering new products – creating an inflection point where social…
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How to Write eCommerce Product Descriptions That Sell Fast
So you run an eCommerce store and you’ve written a production description for each of your products. But you feel something isn’t quite right, even though you can’t put your finger on it.
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The Importance of Creating a Multichannel Marketing Strategy
When working with my clients, I’ve found that there can be some confusion about what a multichannel marketing strategy really is. Some believe that simply running campaigns on different marketing channels constitutes a multichannel marketing strategy.
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5 Strategies To Enhance Your Brand Imaging
As a brand, you do your best to maintain a good reputation through strategy, high-quality offerings and superior customer service.
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Trevor Robinson Elevates Underrepresented Creatives
Trevor Robinson has pushed the advertising industry to be more diverse for three decades.