Category: Digital Marketing
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How Your Domain Name Affects Your SEO
Besides setting up a beautiful and fast website, you need a reliable domain name. Coming up with a domain name must be one of your priorities. It sounds easy, but it isn’t.
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Understanding Why You Need a Website Design and Build
Many of the clients we work with already had a website before they come to us, as they knew they needed one but didn’t consider why they needed one. Your business needs a website like a plant needs the sun, but for those people who’ve been living under a layered formation of rocks, please continue…
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Think An Email Marketing Campaign Is Dead
Email marketing remains at the core of most digital marketing tool suites, even though it’s been around for almost as long as email itself. But despite its age, the channel has kept up with the times and remains a top way to reach your customers.
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Copywriting vs Content Writing : 5 Key Differences
Content writing and copywriting are two totally different things, and knowing the difference can improve your skills in both.
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Optimising Internal Search In WordPress
If your webpage has more than just a few pages, you should definitely make sure that you’re providing a great internal search experience.
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Conquer Local Search Engine Optimisation
Search Engine Optimisation is about ranking in search results that don’t depend on a specific location. Local SEO is about optimizing pages and sites for region-specific results, such as ‘near me’ searches.
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You Don’t Have to Be a Writer to Produce Engaging Web Content
Never forget that your content is an extension of your business and brand, so make it worth someone’s time. Whether it’s goofy, funny, smart, cute, or whatever, if you create content that offers real value and reflects your brand, you will get noticed and get results.
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An Search Engine Optimisation Audit Can Vastly Improve Your Website’s Effectiveness
An audit can be the best thing to happen to your SEO strategy. An audit is a careful look at your entire SEO effort from an experienced practitioner.
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Online Advertising Specialists – Lead-Generation
A questionnaire allows you, the marketer, to understand a potential lead’s needs and determine if you can help.
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How Good Content Strategy Drives Customers To Act
A brand’s strategy should define its marketing goals and show how it can achieve them by bringing the brand purpose to life. Everything begins with your brand’s unique value proposition and a clear articulation of your core customers.