Category: On Page SEO

[vc_row][vc_column][vc_column_text css=””]Alt text, or alternative text, is an essential component of web accessibility and image optimisation. For years, SEO professionals have debated its role in search rankings, with many believing that incorporating keywords into alt text could significantly boost a webpage’s visibility on search engines. However, Google has recently reaffirmed that alt text should not…

[vc_row][vc_column][vc_column_text]Having your old website content masterpieces sit there in the archives gathering dust can be such a shame. After re-reading it you may find that you still agree with your opinions just as much now as the day you wrote them. However, times may have changed and certain ways you went about proving your point…

 In the digital age, your landing page is often the first impression you make on potential customers. It’s the virtual storefront that needs to grab attention, inform, and ultimately convert visitors into leads or sales. But with so much competition and ever-decreasing attention spans, how do you create a landing page that truly stands…

In the ever-evolving SEO landscape, building trust and authority remains paramount. Google’s E-E-A-T (Expertise, Authoritativeness, and Trustworthiness) criteria play a significant role in determining a website’s ranking and visibility. While high-quality content remains the foundation, a powerful yet often overlooked strategy can significantly amplify your E-E-A-T efforts: internal link building. The Power of Internal Link…

In this post, we’ll explain what you should check to get it up to modern standards, and how to update your SEO at the same time.

Writing a successful blog post all comes down to the proper preparations. It starts before you even begin writing.

There are several ways to go about this and this article helps you decide what’s the best solution for your old content!

Content writing and copywriting are two totally different things, and knowing the difference can improve your skills in both.

Never forget that your content is an extension of your business and brand, so make it worth someone’s time. Whether it’s goofy, funny, smart, cute, or whatever, if you create content that offers real value and reflects your brand, you will get noticed and get results.