Workbooks for Our Free 6 Week
Digital Marketing Course
Starts
Various Dates
Where
Online through Zoom Video Conferencing
- Week 1. Target Market
- Week 2. Website Copy
- Week 3. Marketing Channels
- Week 4. Focus Keywords
- Week 5. Monitor Results
- Week 6. Build Reputation
- BONUS Week 7. 90-day plan
Workbooks for Our Free 6 Week Digital Marketing Course
Week 1
- Target Market
- Sector
- Size
- Geography
- Customer Avatar
- The Why Stack
- Demographics
- Your Offer
Week 2
- Website Copy
- Home Page
- Thank You Page
- Social Proof
- Calls To Action – R.A.G.
- Lead Magnet
Week 3
Marketing Channels
- Google Organic
- Google Paid
- Social Media Organic
- Social Media Paid
- Referral Programme
Week 4
- Focus Keywords
- Analysis (done for you)
- Focus
- Advertising
- Copy For SEO
- Catch Up From The Previous 3 Weeks
Week 5
Test and Measure
- Your Marketing KPIs
- The Compound Effect
- Target Setting
Week 6
Build Reputation
- Testimonials
- Reviews
- Case Studies
- Accreditations
- Awards
- Community
Week 7
*Bonus*
90-Day Planning
- Baseline Performance
- 90-Day Goals
- Actions
- Prioritising
- Diarising The Plan
GET EXTRA CREDITS: Reading list……
The Jelly Effect
by Andy Bounds.
The Snowball Effect
by Andy Bounds.
Marketing Made Simple
by Donald Miller.
Building a Story Brand
by Donald Miller.
Why wait? Book a call with Brad for a taster session where together you’ll both brainstorm a plan.
