Different platforms have different image dimension requirements, and you’ll need to abide by these requirements to maximise your content. Continue Reading Social Media Image Sizes Cheat Sheet

A brand’s strategy should define its marketing goals and show how it can achieve them by bringing the brand purpose to life. Everything begins with your brand’s unique value proposition and a clear articulation of your core customers. Continue Reading How Good Content Strategy Drives Customers To Act

The shift to eCommerce has accelerated at lightning speed over the past year, bringing with it a whole host of changing consumer expectations. New habits have become ingrained in everyday life, not least social media, which now plays a huge part in how consumers are discovering new products – creating an inflection point where social media and eCommerce converge. Continue Reading The Rise of Social Selling: Making Every Touchpoint Shoppable